Agenda

Each delegate registration includes all education, trade show, and social events excluding Wednesday Night Dinner & Entertainment event. Click on the buttons below to view full agenda items for each day.

Monday | Tuesday

Wednesday

Thursday

Monday, November 18

Time	Session
3:00 pm – 7:00 pm Macleod Hall	Registration \| Info Desk

Tuesday, November 19

Time

Session

8:30 am – 5:45 pm

Macleod Hall

Registration | Info Desk

10:30 am – 11:30 am

Macleod D

All Ontario Chapter Meeting

Lunch on own

1:00 pm – 2:45 pm

Macleod BC

Opening Ceremonies & Keynote Speaker
Rhett Evans, CEO, Golf Course Superintendents Association of America
Leading Out: Lessons from the Summit of Everest

Presented by: BrettYoung

2:45 pm – 3:15 pm

Macleod Hall

Coca-Cola Refresh & Recharge Break
Presented by: Coke Canada Bottling Limited

3:15 pm – 4:15 pm

Golf Business Canada Concurrent Educational Sessions
Series of 4 different Operational Breakout Sessions to choose from
Presented by: Club Car

Macleod D	How to Create a Culture of Safety at Your Facility James Cronk, Founder, The Cronk Group and Golf Industry Guru
Macleod A	Introduction to AI: How It Can Help You as a Golf Course Operator Ross Liggett, Founder & Managing Partner and Alec Mandla, Director of Business Solutions, Metolius Golf
Glen 201-202	Overcoming Obstacles: A Guide to Positivity in the Face of Adversity Allison George AKA The Wizard of Fun and General Manager, Toad Valley Golf Course
Glen 203-204	Boost Sales - The Art & Science of Upselling in the Golf Industry Ryan Tracy, Managing Partner, 59 Club Canada

4:15 pm – 4:45 pm

Macleod Hall

Coca-Cola Refresh & Recharge Break
Presented by: Coke Canada Bottling Limited

4:45 pm – 6:00 pm

Macleod BC

Women in Golf Leadership Forum
for all delegates

Panelists:
• Tiffany Gordon, PGA of Canada Professional
• Jennifer Cox, General Manager, Edmonton Petroleum Club
• Lisa “Longball” Vlooswyk, Player, Athlete, Speaker & Coach
• Cathy Harbin, PGA Master Professional, LPGA Professional and Owner of Pine Ridge Golf Course
• Erica Beck, Area Sales Manager – Canada, Rain Bird International Inc.

Presented by: Rain Bird

6:05 pm

Grab your coat and meet on the main floor of the south building at the Calgary Telus Convention Centre to head over to the Bank & Baron Pub.

6:15 pm – 8:00 pm

Operation Kickoff: Agent Assembly Opening Reception | Bank & Baron Pub, 125 8 Ave SW, Calgary
Presented by: Rain Bird

Wednesday, November 20

Time

Session

7:30 am – 12:30 pm

Macleod Hall

Info Desk

8:00 am – 9:15 am

Macleod BC

Breakfast | Fireside Chat: Charting the Future of Golf: Leadership, Legacy, and Sustainability

Moderator: Jeff Calderwood, CEO, NGCOA Canada

9:15 am – 9:45 am

Macleod Hall

Coca-Cola Refresh & Recharge Break
Presented by: Coke Canada Bottling Limited

9:45 am – 10:45 am

Golf Business Canada Concurrent Educational Sessions
Series of 4 different Operational Breakout Sessions to choose from
Presented by: Club Car

Macleod D	Employee vs. Contractor and Why It Matters Anatoly Dvorkin, B. Comm, LL.B
Macleod A	Maximizing the Golf Boom – Preparing for Sustainable Growth Beyond the Surge Jason Wilson, CEO, Gallus Golf Jacob Hite, Director of Marketing, Fullsteam
Glen 203-204	The Market Outlook for 2025 Jon Last, President, Sports & Leisure Research Group Cathy Harbin, PGA Master Professional, LPGA Professional and Owner of Pine Ridge Golf Course
Glen 201-202	Advanced AI – for those already using AI to maximize efficiency and increase revenues Ross Liggett, Founder & Managing Partner and Alec Mandla, Director of Business Solutions, Metolius Golf

10:45 am – 11:00 am

Macleod Hall

Coke-Cola Refresh & Recharge Break
Presented by: Coke Canada Bottling Limited

11:00 am – 12:15 pm

Macleod BC

Great Canadian Idea Share
Presented by: Tee-On Golf Systems

12:15 pm – 4:15 pm

Exhibit Hall CD – North Tower

Golf Business Canada Trade Show
Lunch on the trade show floor
Presented by: The Toro Company

4:15 pm – 6:15 pm

Put your feet up after a long day before the evening festivities begin

6:15 pm until late

Macleod BC

Denim & Diamonds Dinner | An unforgettable night filled with food, fun, and entertainment
Presented by: Moosehead Breweries | Wine Sponsor: Moneris | Entertainment Sponsor: Home Depot Canada

Thursday, November 21

Time

Session

8:00 am – 1:30 pm

Macleod Hall

Info Desk

8:30 am – 9:45 am

Macleod BC

Breakfast | Annual General Meeting | Elections

9:45 am – 10:15 am

Macleod Hall

Coca-Cola Refresh & Recharge Break
Presented by: Coke Canada Bottling Limited

10:15 am – 11:15 am

Golf Business Canada Concurrent Educational Sessions
Series of 3 different Operational Breakout Sessions to choose from
Presented by: Club Car

Glen 201-202	Workplace Harassment and Investigations Darcy Michaud, CHRL, MA – Vice President, HR Services
Macleod A	Delving Deeper into F&B Operations – Challenges, Trends, and Best Practices James Cronk, Founder, The Gronk Group and Golf Industry Guru
Macleod D	Data-Driven On-Course Optimization: For Those Ready To Elevate Efficiency and Maximize Revenue Panel Session

11:15 am – 11:30 am

Macleod Hall

Coca-Cola Refresh & Recharge Break
Presented by: Coke Canada Bottling Limited

11:30 am – 12:30 pm

Golf Business Canada Concurrent Educational Sessions
Series of 3 different Operational Breakout Sessions to choose from
Presented by: Club Car

Macleod A	Embracing New Golfers: Building a Welcoming, Inclusive Game for the Future Jeff Roy, PGA Professional, Whisky Run Golf Club
Macleod D	Leading the Way in Sustainable Golf: Insights from Canada’s First GEO-Certified Course Panel Session
Glen 201-202	The Side Hustle: Unlocking Revenue Through Gamification and Off-Course Golf Experiences Cathy Harbin, PGA Master Professional, LPGA Professional and Owner of Pine Ridge Golf Course Allison George AKA The Wizard of Fun and General Manager, Toad Valley Golf Course

12:30 pm – 1:15 pm

Macleod BC

Lunch

1:30 pm – 2:15 pm

Macleod BC

Closing Keynote Presentation
Paul Huschilt, Resilience & Wellness Expert
Humour, Resilience & Change
Presented by: Entegra

2:15 pm – 2:30 pm

Macleod BC

Closing Ceremonies
Grand Prizes to be drawn: Trips | Cash Prizes | MORE